Virtual ON DEMAND “ BRAIN BREAKS” SERIES

San Francisco, 2020
Client: George P Johnson/ ServiceNow
Role: Executive Producer / Art Direction

When COVID-19 hit and shelter in place orders went into effect across the US, our client was faced with the challenge of engaging their typical 11,000+ live audience in the digital space. Tasked with coming up with a strategy to deliver engaging and memorable experiences for guests to experience on-demand, over a 6 week period.

With this challenge in mind, we developed a series of videos featuring a combination of local San Francisco small businesses and YouTube creators for features in 4 categories: Food and Beverage, Entertainment, Family Friendly, and Health & Wellness. Highlights included a musical act by Rodrigo y Gabriela, cooking demos from local restaurants, HIIT & yoga workouts from local trainers and a Lego building class from the LEGO MASTER, Tyler Clites.

Videographer/Photographer: www.gammanine.com